Communication Studies
This new A Level
investigates human interaction, body language, speech, performance,
texts, tactics, brainwashing, ideology, representation, gender,
race, class, propaganda and politics. Its aims are two fold: to
understand communication in our species and enable it as a
productive tool within our everyday life.
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"If you do
that again you'll have to sit in the naughty
corner..."


Course Structure
and Content
Communication Studies has six units, three completed during AS and three in A2. The contents of each unit become visible when you click on each orange bar.
Communication Studies has six units, three completed during AS and three in A2. The contents of each unit become visible when you click on each orange bar.
1 presentation portfolio
Candidates are
introduced to the theory and practice of personal
communication skills through techniques of communication research
and the theory, preparation, presentation and review of an oral
communication.
communication skills through techniques of communication research
and the theory, preparation, presentation and review of an oral
communication.
2 texts & meanings in communication
Candidates
acquire, practise and apply the techniques of critical
reading
of communication texts and the ways in which meaning is produced
through communication.
of communication texts and the ways in which meaning is produced
through communication.
3 themes in personal communication
Candidates are
introduced to perspectives in personal communication.
These are then related to concepts including verbal and non-verbal
communication, intrapersonal communication and group
communication.
These are then related to concepts including verbal and non-verbal
communication, intrapersonal communication and group
communication.
4 project
Candidates
extend their knowledge of communication theories through
the research into, drafting and production of a communication artefact
in terms of cost, identified audience need and a specific brief. The
synoptic evaluation will relate to the brief and to candidates’
understanding of personal and cultural communication theories, their
practical application and the connections between them.
the research into, drafting and production of a communication artefact
in terms of cost, identified audience need and a specific brief. The
synoptic evaluation will relate to the brief and to candidates’
understanding of personal and cultural communication theories, their
practical application and the connections between them.
5 culture, context & communication
This
module develops more fully candidates’ knowledge of the role
of
communication in the creation and transmission of culture in personal,
organisational, mass media and environmental contexts.
communication in the creation and transmission of culture in personal,
organisational, mass media and environmental contexts.
6 issues in communication
In
this synoptic module, candidates explore in more depth debates
and
controversies in relation to personal and cultural communication
theories and the links between them. These are discussed through
issues such as competing theories about communication, the impact of
new communication technologies, communication and socialisation,
and ethical, moral and political debates in communication.
controversies in relation to personal and cultural communication
theories and the links between them. These are discussed through
issues such as competing theories about communication, the impact of
new communication technologies, communication and socialisation,
and ethical, moral and political debates in communication.